Param Labs, headquartered in Abu Dhabi, UAE, is an independent game and technology development studio specialising in multiplayer games and innovative technology development. Param Labs launched Pixel to Poly and Kiraverse, their first free-to-play game, allowing users to compete and earn, in competitive game modes or in an open world experience.
Our team worked with Param Labs on their go-to-market activities. We began our strategy with a community building campaign, with the goal to accelerate community and social growth, create brand awareness, and establish the right narratives for media. While through our advisory strategies, we simultaneously built up to to the launch of the token where we secured Bybit Launchpool, along with other direct listings.
Our team was responsible for the $PARAM token’s KOL round. We set out to find the most relevant partners in the industry to build valuable and lasting relationships for the team with the KOL partners. We successfully filled the oversubscribed KOL round with key players in the industry.
Ash Crypto
Crypto Banter
Faze Banks
Dentoshi
Crypto Amsterdam
Dingaling
KManu
Mario Nawfal
Coach K
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In collaboration with Param Labs, we designed and executed an airdrop and social farming campaign for the upcoming $Param token.
Inferno Labs activated over 150 communities and 100+ KOLs/Content Creators, propelling the campaign to viral status.
The campaign rapidly gained traction and this surge in attention led to a significant increase in user engagement on the platform.
The success of the airdrop campaign generated high demand among Tier 1 influencers, eager to invest and promote the project, and also elevated the market anticipation for the $Param token launch. This interest, coupled with effective strategic positioning, has positioned the $Param token launch as one of the most anticipated events for 2024.
Before
400K
Followers
120K
Members
After
900K+
Followers
500K
Members
“DVerse is hands down the best Web3 marketing agency in the industry. Over the years, I’ve encountered many individuals and agencies offering marketing services or advisory, and I’ve often been skeptical. Most either underperform or overpromise and fail to deliver, it’s a new industry, and few truly know what they’re doing. Working with DVerse has been the complete opposite. They’ve not only delivered on every commitment but have exceeded our expectations across the board and gone above and beyond. From PR to GTM strategy and marketing services, we’re more than pleased and would recommend no other agency over DVerse.”
Anthony Anderson, Founder & CEO of Param Labs
“DVerse is hands down the best Web3 marketing agency in the industry. Over the years, I’ve encountered many individuals and agencies offering marketing services or advisory, and I’ve often been skeptical. Most either underperform or overpromise and fail to deliver, it’s a new industry, and few truly know what they’re doing. Working with DVerse has been the complete opposite. They’ve not only delivered on every commitment but have exceeded our expectations across the board and gone above and beyond. From PR to GTM strategy and marketing services, we’re more than pleased and would recommend no other agency over DVerse.”
Anthony Anderson, Founder & CEO of Param Labs
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