PARAM LABS Case Study: Full Acceleration

Param Labs, headquartered in Abu Dhabi, UAE, is an independent game and technology development studio specialising in multiplayer games and innovative technology development. Param Labs launched Pixel to Poly, the industry leading hub for mass production of metaverse assets to create 3D generated assets from 2D images, and partnered with our team for the launch of Kiraverse, their first free-to-play game, allowing users to compete and earn digital assets in competitive game modes or in an open world experience.

Our team worked with Param Labs from early on to support their go-to-market activities, we began our strategy with our community building campaign, with the goal to accelerate community and social growth, create brand awareness, and establish the right narratives for media, while building up to to the launch of the token where we secured Bybit Launchpool, along with other direct listings.